Let's Talk Tourism tourism.hospitality@dit.ie bb563130e66a0d9f908d79dc8165c687ed0158dd 00001 BURUNDI Brought to you by the School of Hospitality Management and Tourism, Dublin Institute of Technology. Let's Talk Tourism's Podcast http://www.clickcaster.com/letstalktourism1 Let's Talk Tourism Let's Talk Tourism tourism.hospitality@dit.ie Powered by ClickCaster no http://www.clickcaster.com/channels/letstalktourism1/thumbnail.jpeg Let's Talk Tourism's Podcast http://www.clickcaster.com/letstalktourism1 en-US Standard US Copyright Sun, 11 May 2008 14:19:00 -0500 ClickCaster FeedGenerator v3.0 Let's Talk Tourism Podcast No. 4 :Ireland's Wonderful West marketing campaign In this Let's Talk Tourism Podcast a special report from New York on the Tourism Ireland campaign designed to highlight the many attractions of the Western regions from Kerry to Donegal, including ease of direct access from many gateway cities, the good value fares and inclusive packages available, as well as showcasing a range of compelling offers from local industry. Advertising, direct marketing, eMarketing, lifestyle and media promotions, publicity and co-operative activity with carriers, tour operators and industry partners all form part of the campaign. This will be additional activity over and above Tourism Ireland’s core overseas marketing programme for 2008. The new campaign focuses mainly on the US market which is the most lucrative in terms of spend and length of stay; €2.4m will be spent in the US. It will capitalise on the direct services to Shannon this year by four major carriers (Aer Lingus, Continental, Delta and US Airways) from six important gateways (New York, Boston, Chicago, Newark, Atlanta and Philadelphia). While direct transatlantic access into Shannon Airport will be reduced in peak season this year, there is still a considerable capacity of 6,700 seats per week to target. In the podcast I interview representatives from Tourism Ireland, Failte Ireland as well as Irish trade participants and attendees representing US tour operators who feature Ireland, as well as the radio adverts that are running in the US.

 I think you will find it an excellent resource for those teaching tourism marketing classes.
]]> Sun, 11 May 2008 14:19:00 -0500 http://www.clickcaster.com/items/let-s-talk-tourism-podcast-no--4--ireland-s-wonderful-west-marketing-campaign http://www.clickcaster.com/items/let-s-talk-tourism-podcast-no--4--ireland-s-wonderful-west-marketing-campaign http://www.clickcaster.com/items/let-s-talk-tourism-podcast-no--4--ireland-s-wonderful-west-marketing-campaign 3542004 In this Let's Talk Tourism Podcast a special report from New York on the Tourism Ireland campaign designed to highlight the many attractions of the Western regions from Kerry to Donegal, including ease of direct access from many gateway cities, the good value fares and inclusive packages available, as well as showcasing a range of compelling offers from local industry. Advertising, direct marketing, eMarketing, lifestyle and media promotions, publicity and co-operative activity with carriers, tour operators and industry partners all form part of the campaign. This will be additional activity over and above Tourism Ireland’s core overseas marketing programme for 2008. The new campaign focuses mainly on the US market which is the most lucrative in terms of spend and length of stay; €2.4m will be spent in the US. It will capitalise on the direct services to Shannon this year by four major carriers (Aer Lingus, Continental, Delta and US Airways) from six important gateways (New York, Boston, Chicago, Newark, Atlanta and Philadelphia). While direct transatlantic access into Shannon Airport will be reduced in peak season this year, there is still a considerable capacity of 6,700 seats per week to target. In the podcast I interview representatives from Tourism Ireland, Failte Ireland as well as Irish trade participants and attendees representing US tour operators who feature Ireland, as well as the radio adverts that are running in the US.  I think you will find it an excellent resource for those teaching tourism marketing classes. no 44:16 Let's Talk Tourism Podcast No. 4 :Ireland's Wonderful West marketing campaign In this Let's Talk Tourism Podcast a special report from New York on the Tourism Ireland campaign designed to highlight the many attractions of the Western regions from Kerry to Donegal, including ease of direct access from many gateway cities, the good value fares and inclusive packages available, as well as showcasing a range of compelling offers from local industry. Advertising, direct marketing, eMarketing, lifestyle and media promotions, publicity and co-operative activity with carriers, tour operators and industry partners all form part of the campaign. This will be additional activity over and above Tourism Ireland’s core overseas marketing programme for 2008. The new campaign focuses mainly on the US market which is the most lucrative in terms of spend and length of stay; €2.4m will be spent in the US. It will capitalise on the direct services to Shannon this year by four major carriers (Aer Lingus, Continental, Delta and US Airways) from six important gateways (New York, Boston, Chicago, Newark, Atlanta and Philadelphia). While direct transatlantic access into Shannon Airport will be reduced in peak season this year, there is still a considerable capacity of 6,700 seats per week to target. In the podcast I interview representatives from Tourism Ireland, Failte Ireland as well as Irish trade participants and attendees representing US tour operators who feature Ireland, as well as the radio adverts that are running in the US.  I think you will find it an excellent resource for those teaching tourism marketing classes. TTRA European Conference, Nice, April 2007
In the second interview ( at 14'46" into the podcast) DIT Lecturer in Tourism and Hospitality IT, Patrick Horan, explores the topical area of Web 2.0 and its impact on tourism with Tim O'Neill, Managing Director, UK, and Philippe Der Arslanian, Director, Suppliers and
Agencies, E-Travel, Amadeus, France.
]]> Sun, 13 May 2007 10:30:00 -0500 http://www.clickcaster.com/items/ttra-european-conference--nice--april-2007-2 http://www.clickcaster.com/items/ttra-european-conference--nice--april-2007-2 http://www.clickcaster.com/items/ttra-european-conference--nice--april-2007-2 3526212 In this podcast there are two interviews that were recorded at the TTRA European Conference ' Tourism Mobility and Technology'. In the first interview  Sheila Flanagan, of the School of Hospitality and Tourism, DIT, talks to Noel Sweeney of TTC Consult about the changing shape of the aviation landscape globally. Noel gives us his insights into the impact that the encroachment of the low fares airlines is having on traditional carriers and charter companies.In the second interview ( at 14'46" into the podcast) DIT Lecturer in Tourism and Hospitality IT, Patrick Horan, explores the topical area of Web 2.0 and its impact on tourism with Tim O'Neill, Managing Director, UK, and Philippe Der Arslanian, Director, Suppliers andAgencies, E-Travel, Amadeus, France. no 26:47 TTRA European Conference, Nice, April 2007 In this podcast there are two interviews that were recorded at the TTRA European Conference ' Tourism Mobility and Technology'. In the first interview  Sheila Flanagan, of the School of Hospitality and Tourism, DIT, talks to Noel Sweeney of TTC Consult about the changing shape of the aviation landscape globally. Noel gives us his insights into the impact that the encroachment of the low fares airlines is having on traditional carriers and charter companies.In the second interview ( at 14'46" into the podcast) DIT Lecturer in Tourism and Hospitality IT, Patrick Horan, explores the topical area of Web 2.0 and its impact on tourism with Tim O'Neill, Managing Director, UK, and Philippe Der Arslanian, Director, Suppliers andAgencies, E-Travel, Amadeus, France. No. 2: ebookers UK and Ireland boss interviewed on internet marketing trends Ciaran Lally, Managing Director of Ebookers ( UK and Ireland ). The company is one of the global leaders in travel internet marketing and in the interview Ciaran expands on the strategy underpinning Ebookers success as well as discussing several key trends driving internet marketing in the tourism sector today.]]> Sat, 03 Mar 2007 12:19:00 -0600 http://www.clickcaster.com/items/e-bookers-uk-and-ireland-boss-interviewed-on-internet-marketing-trends http://www.clickcaster.com/items/e-bookers-uk-and-ireland-boss-interviewed-on-internet-marketing-trends http://www.clickcaster.com/items/e-bookers-uk-and-ireland-boss-interviewed-on-internet-marketing-trends 2528583 The second Let's Talk Tourism podcast features an extended interview with Ciaran Lally, Managing Director of Ebookers ( UK and Ireland ). The company is one of the global leaders in travel internet marketing and in the interview Ciaran expands on the strategy underpinning Ebookers success as well as discussing several key trends driving internet marketing in the tourism sector today. no 28:06 No. 2: ebookers UK and Ireland boss interviewed on internet marketing trends The second Let's Talk Tourism podcast features an extended interview with Ciaran Lally, Managing Director of Ebookers ( UK and Ireland ). The company is one of the global leaders in travel internet marketing and in the interview Ciaran expands on the strategy underpinning Ebookers success as well as discussing several key trends driving internet marketing in the tourism sector today. No. 1: Worldwide Tourism Trends
The Podcast is brought to you by the School of Hospitality Management and Tourism, Dublin Institute of Technology, Ireland.

This first Podcast examines the key trends influencing global tourism. It features interviews with Scott Meis of Scott Meis Research Associates, former Director of the Travel and Tourism Research Association (Canada), Rick Taylor from the Business Tourism Company in Cape Town, South Africa, and Doug Frechtling, Professor of Tourism Studies at George Washington Unversity..

How to listen?

You can click the play button above or download via the link below. Or why not subscribe via the numerous feeds to the right. If you have i-Tunes installed there is a convenient link button.]]> Sun, 07 Jan 2007 06:52:00 -0600 http://www.clickcaster.com/items/no_-1-worldwide-tourism-trends http://www.clickcaster.com/items/no_-1-worldwide-tourism-trends http://www.clickcaster.com/items/no_-1-worldwide-tourism-trends 14951 Welcome to the Let's Talk Tourism Podcast. The Podcast is brought to you by the School of Hospitality Management and Tourism, Dublin Institute of Technology, Ireland. This first Podcast examines the key trends influencing global tourism. It features interviews with Scott Meis of Scott Meis Research Associates, former Director of the Travel and Tourism Research Association (Canada), Rick Taylor from the Business Tourism Company in Cape Town, South Africa, and Doug Frechtling, Professor of Tourism Studies at George Washington Unversity.. How to listen? You can click the play button above or download via the link below. Or why not subscribe via the numerous feeds to the right. If you have i-Tunes installed there is a convenient link button. no 45:35 No. 1: Worldwide Tourism Trends Welcome to the Let's Talk Tourism Podcast. The Podcast is brought to you by the School of Hospitality Management and Tourism, Dublin Institute of Technology, Ireland. This first Podcast examines the key trends influencing global tourism. It features interviews with Scott Meis of Scott Meis Research Associates, former Director of the Travel and Tourism Research Association (Canada), Rick Taylor from the Business Tourism Company in Cape Town, South Africa, and Doug Frechtling, Professor of Tourism Studies at George Washington Unversity.. How to listen? You can click the play button above or download via the link below. Or why not subscribe via the numerous feeds to the right. If you have i-Tunes installed there is a convenient link button.